Mattel is best known for Barbie and Hot Wheels, but long before the Game Boy, the company helped pioneer handheld electronic gaming.
Beginning with Auto Race in 1976 and followed by the hugely successful Football, Mattel Electronics introduced millions of people to portable video games. Over the next several years, the company released dozens of handheld and tabletop electronic games using LED, VFD, and LCD technology, helping shape the future of portable gaming.
In this documentary, we explore the complete history of Mattel Electronics, from the creation of Auto Race and Football to classics like Star Hawk, Burgertime, Dungeons & Dragons, Armor Attack, and many more. We’ll also examine the rise of competitors like Nintendo’s Game & Watch, the impact of Intellivision, and the collapse of Mattel Electronics during the 1983 video game crash.
Whether you’re a retro gaming enthusiast, collector, or simply interested in the history of video games, this is the story of one of gaming’s most influential pioneers.
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📖📖📖 Chapters 📖📖📖
00:00 Intro
00:48 A Toy Company Enters Electronics
01:57 Electronic Football Changes Everything
03:07 Building a Handheld Empire
03:53 Beyond the LED Era
04:54 Experiments and Ideas
05:36 Competition Arrives
06:13 The Intellivision and the End of an Era
06:53 A Lasting Legacy
07:37 Outro
🎶🎶🎶 Music Credits 🎶🎶🎶
RGX Intro Produced by Nebulous https://www.blitter.com/~nebulous/synthetica.html
Used with permission from Nebulous
Check out his youtube channel: https://www.youtube.com/@neb6
YouTube Creator Music:
See list of Artist and Songs Below
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